Thursday, July 28, 2011
Week 3 Photo Challenge: Storyboard for Commercial
This piece posted above is an example of a script I wrote, directed, edited, and produced. The commercial titled "Unwrap the Party" is about 30 seconds long. This commercial is basically a party advertisement that promotes Starburst. It starts off with a guy having troubles trying to DJ an unresponsive crowd. He tries everything he can but it's just not working. He turns his back to the audience to take a breather and reassemble his thoughts. He reaches into his backpack and grabs his favorite snack. An unopened fresh pack of juicy Starburst chews. He slowly unwraps the package and pulls out a square. He takes a square and pops it in his mouth. He tilts his back into bliss as everything around him turns white and all sound is fading away. He enters a state of euphoria and gains the ultimate energy. He flips back around and lays down a track for the audience that makes them go crazy. Suddenly the club starts raining down Starburst squares and people raise their hands to catch them and dance to the music. As a finishing sexy touch to the commercial a celebrity is seen dancing in the club as well. The camera dollies into where she is dancing next to a supermodel guy. She catches a Starburst and pops one in her mouth wrapped. As the camera pans from to right to left she unwraps the Starburst and passes it to him as she kisses him. The scene fades to black and the title "Unwrap the Party" appears and the dance music fades as well.
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